Natalie Portman lobt Miss Dior-Parfümwerbung

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Im Gespräch mit «WWD» erzählte die Schauspielerin über ihren Charakter in dem Film: «Es geht so sehr darum, dass diese Frau wirklich auf ihr eigenes Vergnügen achten möchte. Man hat wirklich das Gefühl, dass sie den Duft für sich selbst haben möchte, als einen Ausdruck ihrer selbst.»

Natalie Portman on Miss Dior’s Latest Fragrance Launch

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Natalie Portman has been the face of Miss Dior, the French luxury house’s signature floral fragrance, since 2011 with the release of Miss Dior Chérie.

“It’s just such an iconic brand, and it’s also such an incredible family kind of feeling,” said Portman, calling from Australia, where she lived for many months while filming Taika Waititi’s anticipated “Thor: Love and Thunder,” out next year. She, husband Benjamin Millepied, and their two kids flew out of Sydney just last week, after she dropped out of HBO Films’ “Days of Abandonment” for personal reasons, according to the production company.

“Everyone’s just really lovely, and you can really feel the attention and respect to detail and this artistry of all the thousands of people who work on the fragrance and the clothes,” she went on, discussing working with Dior through the years. “It’s all so, so much hand work. People making beautiful things with their hands.”

François Demachy, the longtime in-house perfumer at Dior, is the man behind Miss Dior’s latest incarnation. Created in 1947 by Christian Dior, the scent represented hope and happiness for the couturier at the time as the world was emerging out of the darkness of World War II, noted the house. These days, amid the pandemic, “with this perfume, what we were hoping for was reopening doors, reconnecting to nature and to the smaller things of life, become more aware of beauty,” said Carole Biancalana — Dior’s fragrance flower producer at Domaine de Manon — alongside Demachy. The two were surrounded by flower fields in a livestream video from Grasse, France, where Dior cultivates its roses.

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“And also be able to breathe again,” chimed in Demachy.

The fragrance is “slightly more spicy,” he said, explaining that he started off with the centifolia, an incredibly fragrant rose with thin and delicate petals. “Depending on the time of day, it can have that spicy touch…and I added more fruity notes, essentially peach and apricot, to get that indulgent note.”

He also incorporated iris and peony, along with Sri Lankan sandalwood for a woody note.

Miss Dior Eau de Parfum, priced at $138 for 100 ml. (as well as $108 for 50 ml. and $82 for 30 ml.), will be available on Aug. 23 at dior.com.

Portman brings the inspiration to life in a new Dior ad campaign, filmed in Australia. In the video, she’s seen immersed in nature.

“It was so beautiful to be really outside with the ocean, the fields and with the trees,” said Portman.

“It’s still so much about roses,” she said of the fragrance. “But then it’s also got so much earthiness to it. I think you feel it in the film, too. You’ve got this feeling of the forest with these top notes of the flowers. And I think it’s also so much about this character, too. You’ve got this love and sensuality and wildness, but also something quite grounded and engaged with nature, and real, something very true.”

Miss Dior Eau de Parfum — priced at $138 for 100 ml. (as well as $108 for 50 ml. and $82 for 30 ml.) — will be available on Aug. 23 at Dior.com, followed by select retailers on Sept. 1. Adorned with its familiar bow — this time a little more festive — each bottle is made with 30 percent less glass, with packaging redeveloped in sustainably harvested, FSC-certified paper.

“It’s so much about this woman wanting to be really paying attention to her own pleasure,” Portman said of the character she embodies in the ad. “You really get the sense that she wants the fragrance for herself, as an expression of herself. And I love that, because that’s really felt like a shift from the early days of [fragrance ads] always being about romance and, you know, someone else smelling you. With this, you get the sense that she’s enjoying her own scent.”

Portman has been vocal about women’s rights for years. With Dior, she’s helped support a girls school in Kenya, and more locally in Los Angeles she’s been involved with A New Way of Life, an organization providing housing, pro bono legal services and leadership development for women who were previously incarcerated and looking to rebuild their lives.

It’s activism that led Portman to join Instagram, where she has 7.4 million followers. The actress, usually private, made headlines for getting on the social media platform.

“Really, it’s because of Time’s Up,” she said of the movement, created to support victims of sexual discrimination, harassment and assault, of which she’s a founding member. “When Time’s Up started, it made me kind of understand that all of the activism was happening online on social media. And so, yeah, it’s been an interesting ride to see how there’s a whole world [that exists]. When you’re not on social media, as I was not for so long, you’re just not aware that that’s going on. And then when you’re on it, it feels like such a strong reality, almost a second life that you’re living, this other world. It’s definitely been eye-opening.”

Natalie Portman romances a mysterious silver fox in flirty new commercial for Miss Dior

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Natalie Portman is starring in a new commercial for Miss Dior perfume, which she has been the face of for 10 years.

The Oscar-winning actress, 40, was seen soaking up the sun in a lush countryside as she was being romanced by a silver fox while Janis Joplin’s hit song Cry Baby roars in the background.

‘What would you do for love? Excited to finally reveal the New Miss Dior Eau de Parfum film!’ the Black Swan star wrote in her Instagram caption on Wednesday.

A new mini movie: Natalie Portman is starring in a new commercial for Miss Dior perfume, which she has been the face of for 10 years

Who is the mystery man? The Oscar-winning actress, 40, was seen soaking up the sun in a lush countryside as she was being romanced by a faceless silver fox

In an earlier post she wrote, ‘Love is in the air.’

Dior shared that the video is meant to open people’s eyes to love: ‘A new breath of love and optimism. An invitation to wake up to the beauty of the world.’

In the clip, the Star Wars vet appears to be falling in love with an older man as he grabs her from behind and, later, they snuggle in a drifting row boat while a whale swims beneath them.

Definitely a country vibe: Janis Joplin’s hit song Cry Baby roars in the background

Lovely lady: ‘What would you do for love? Excited to finally reveal the New Miss Dior Eau de Parfum film!’ the Black Swan star wrote in her Instagram caption on Wednesday

Love is here: The company shared that the video is meant to open people’s eyes to love: ‘A new breath of love and optimism. An invitation to wake up to the beauty of the world’

The red carpet fixture is also seen falling out from her mysterious paramour as a tear drops from her eye.

One of her only lines in the entire commercial is ‘wake up’ which goes with the slogan for the perfume: Wake Up For Love. She also said, ‘What would you do for love?’

In real life she has been wed to French ballet star Benjamin Millepied for the past nine years.

Together they share daughter Amalia, age four, and son Aleph, age 10.

Hugs and kisses: In the clip, the Star Wars vet appears to be falling in love with an older man beneath them.

Nature all around them: They snuggle in a drifting row boat while a whale swims underneath

Like an alarm clock: One of her only lines in the entire commercial is ‘wake up’ which goes with the slogan for the perfume: Wake Up For Love

A little fun in the back of a truck: She also said, ‘What would you do for love?’ Here she is seen over her man

Just the two of us looking at the mountains: They sit on the hood of the car in this clip

In the video, Natalie looks her very best.

The cover girl stuns in a strapless floral summer dress in a soft violet color for part of the mini film.

She is also seen in a beige sun dress for a brief time as she lays in a field of pink, purple and yellow wild flowers.

And in several shots, Portman has on a beige blouse with white jeans.

The Harvard University graduate has brunette hair down in soft waves with dewy beige makeup on.

Dreamy: She is also seen in a beige sun dress for a brief time as she lays in a field of pink, purple and yellow wild flowers

Running wild: Good thing she puts time in at the gym because Natalie had to be very active in this commercial

Her pleasure: Portman said in August that she loves how her ad focuses on the female character’s pleasure

For one of her looks the movie siren has a silk scarf tied around her head lending a bohemian feel as she drives a vintage truck stuffed with flowers.

Portman said in August that she loves how her ad focuses on the female character’s pleasure.

The actress has hailed the beauty brand for making a fragrance commercial where the woman’s ‘expression of herself’ is the focus rather than being smelled by a man.

Speaking to WWD, she said of her character in the film: ‘It’s so much about this woman wanting to be really paying attention to her own pleasure.

‘You really get the sense that she wants the fragrance for herself, as an expression of herself. And I love that, because that’s really felt like a shift from the early days of [fragrance ads] always being about romance and, you know, someone else smelling you. With this, you get the sense that she’s enjoying her own scent.’

For me, not him: The actress has hailed the beauty brand for making a fragrance commercial where the woman’s ‘expression of herself’ is the focus rather than being smelled by a man

I want to have fun: Speaking to WWD, she said of her character in the film: ‘It’s so much about this woman wanting to be really paying attention to her own pleasure’

The Garden State star loved being at one with nature filming the ad.

She said: ‘It was so beautiful to be really outside with the ocean, the fields and with the trees.’

Speaking about how the promo reflects the ‘earthiness’ of the new incarnation of the iconic fragrance, she added: ‘It’s still so much about roses.

‘But then it’s also got so much earthiness to it. I think you feel it in the film, too. You’ve got this feeling of the forest with these top notes of the flowers.

For me, thanks: ‘You really get the sense that she wants the fragrance for herself, as an expression of herself,’ said the Closer star

I like it like that: ‘And I love that, because that’s really felt like a shift from the early days of [fragrance ads] always being about romance and, you know, someone else smelling you. With this, you get the sense that she’s enjoying her own scent,’ explained Natalie

Back to nature: The Garden State star loved being at one with nature filming the ad. She said: ‘It was so beautiful to be really outside with the ocean, the fields and with the trees’

‘And I think it’s also so much about this character, too. You’ve got this love and sensuality and wildness, but also something quite grounded and engaged with nature, and real, something very true.’

Natalie also hailed the French luxury fashion house for the level of ‘detail’ that goes into their products.

The Thor: Love and Thunder star added: ‘Everyone’s just lovely, and you can really feel the attention and respect to detail and this artistry of all the thousands of people who work on the fragrance and the clothes.

‘It’s all so, so much handwork. People making beautiful things with their hands.’

Tie-dye doll: Speaking about how the promo reflects the ‘earthiness’ of the new incarnation of the iconic fragrance, she added: ‘It’s still so much about roses. But then it’s also got so much earthiness to it’

Wild: ‘I think you feel it in the film, too. You’ve got this feeling of the forest with these top notes of the flowers,’ said Portman