Pro-Palestina, Bella Hadid Dipecat Dior?

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Rumor ini bermula dari sebuah video di TikTok.

Suara.com - Media sosial, khususnya Twitter, tengah ramai mengecam Dior, yang diduga akan mengakhiri kontraknya dengan supermodel Bella Hadid, setelah perempuan 24 tahun tersebut blak-blakan mendukung Palestina melalui aksi demonstrasi yang ia lakukan di New York City baru-baru ini.

Dilansir Daily Dot, hal tersebut bermula dari rumor yang beredar di TikTok, disampaikan oleh sebuah akun yang belum diverifikasi. Tak disangka, kabar yang belum terbukti kebenarannya ini mendapatkan daya tarik dari warganet di Twitter.

Salah satu cuitan dengan 39 ribu retweet menyatakan bahwa Hadid telah “dibungkam”, kesepakatan mereknya diambil darinya termasuk merek Dior dan alamat keluarganya diungkapkan.

Para penggemar Hadid yang khawatir karier idolanya akan terpuruk, memicu banyak cuitan viral yang marah oleh rumor itu. Mereka pun menunjukkan dukungan untuk model keturunan Palestina dan Belanda ini.

Baca Juga: Tak Peduli Dikecam Israel, Ini 6 Aksi Bella Hadid Demo Bela Palestina

Video TikTok itu juga mengatakan bahwa adik dari supermodel Gigi Hadid itu juga “dilarang dari Dior.”

Sementara itu, yang lain membagikan video di luar konteks dari poster Bella Hadid yang diturunkan di toko Michael Kors, yang menganggapnya sebagai bukti bahwa Hadid juga “dipecat” oleh merek ini.

Pada kenyataannya, beranda Michael Kors benar-benar terbuka dengan iklan satu halaman penuh yang menampilkan Hadid. Dia adalah wajah dari kampanye iklan musim panas merek asal Amerika Serikat.

Namun, warganet masih membalas akun Twitter Michael Kors yang menuduh merek tersebut mendukung serangan Israel di Palestina.

Baca Juga: Supermodel Bella Hadid Turun ke Jalan Bela Palestina, Israel Murka

People believe there’s something sinister behind Bella Hadid’s sudden ‘neutrality’ on Palestine

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Model Bella Hadid appeared at the forefront of the tiny Hollywood fraternity vocal against the atrocities sanctioned by the Israeli state on the Palestinian people. She participated in a pro-Palestine protest in NYC — shouting slogans, Keffiyeh on her head, flag in her grip — and has been furiously posting about the human rights violations on social media. But a noticeable shift in her position has left fans stunned.

She posted a now deleted Instagram Story and tweet where she called for “peace, co-existence and equality”, with accompanying flags of the two states, Israel and Palestine.

This post is nothing out of the ordinary for ordinary Hollywood A-Listers who have been on the fence about calling Israel out, but Hadid is no ordinary A-Lister. She’s half Palestinian and has been vocal about the Israeli occupation of Palestine for years.

Her wishy washy post came three days after the Israeli state’s barely-not-a-parody official account on Twitter had called her out for her initial support. Hadid attended a protest in NYC where she and others present chanted “from the river to the sea, Palestine will be free”, something residents of Israel (or at least the government of Israel’s Twitter account) believes to be anti-semitic. The tweet prompted further criticism of her from Israeli supporters.

Though Hadid has since deleted her “neutral” post, the post featuring her at the protest remain up on her Instagram account. “It’s free Palestine till Palestine is free!” she had said.

The sentiments she shared previously are noticeably disconnected with her latest post.

So, what’s really happening here?

Some social media users are speculating it has to do with Dior.

Hadid has been a long-term partner of Dior, appearing in multiple campaigns as the face of the brand and becoming one of its most recognisable brand ambassadors. After her support for Palestine made headlines and social media feeds, pro-Israel comments flooded Dior’s comment sections on Instagram. People began calling for a boycott of the brand for its perceived ‘anti-semitism’.

People believe this is reflective of some of the pressure Hadid might be under. Though a lot of people also rushed to the account to pledge their loyalty to the brand and supporting its choice of model.

We’re not saying her Dior deal is the reason for her neutral post but it’s indicative of the cost of supporting Palestine in the West. As we’re learning on Instagram and Twitter, Israeli supporters are deeply embedded in the world’s business elite and living in Pakistan, we are rather disconnected from what’s at stake for supporting Palestine in the West.

We’re not justifying Hadid’s sudden switch in stance (or maybe not since she deleted her posts), nor do we claim to know what happened. But people are suspicious about why one of Palestine’s most outspoken celebrity advocates suddenly changed her tune.

Others were done with celebrity activism.

This is definitely not the last we’re hearing of the matter. The Hadids are very outspoken about the situation in Palestine and we expect there will be more posts soon.

Bella Hadid’s fans are mad at Dior due to an unverified rumor

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Supermodel Bella Hadid has been outspoken in her support of Palestine, attending a Free Palestine protest this week and attracting direct criticism from the state of Israel.

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Now, Hadid’s fans are worried that her career will suffer as a result. They’re particularly concerned about Dior allegedly “terminating her contract,” inspiring a slew of furious viral tweets. However, this backlash is entirely based on unverified rumors. There’s no evidence that Dior has ended its relationship with Hadid, who often models for the brand.

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If Bella Hadid lost a Dior contract for supporting Palestine and standing against apartheid, then Dior can go burn in Marshall’s. — Mia K. (@miakhalifa) May 19, 2021

bella hadid was banned from dior.

dior is the one who need her lol — lolemir🇵🇸 (@eizzmag) May 20, 2021

https://twitter.com/Syaifaa_moon/status/1395244937222844418

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Hadid’s fans are keen to show their support for the model, who is of Palestinian and Dutch descent. But the anger at Dior seems to be unfounded.

The Dior rumor emerged on Wednesday, beginning on TikTok before gaining traction on Twitter. One tweet with 39,000 retweets states that Hadid is “being silenced, got her brand deals taken away from her including her dior brand and her family’s address is being exposed,” citing an unverified TikTok video saying Hadid was “banned from Dior.” Meanwhile, others are sharing an out-of-context video of a Bella Hadid poster being taken down in a Michael Kors store, taking this as evidence that Hadid was “fired” by this brand as well.

In reality, the Michael Kors homepage literally opens with a full-page commercial featuring Hadid. She’s the face of the label’s summer ad campaign. However, people are still replying to the Michael Kors Twitter account to accuse the brand of supporting Israeli attacks on Palestine.

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As with a lot of viral rumors on social media, the Dior/Hadid backlash feels plausible without actually being based in fact.