Must Read: Harris Reed and Missoma to Launch Jewelry Collection, Stella McCartney’s Ongoing Journey To Clean up Fashion
Harris Reed Photo: Darren Gerrish/Wire Image for Byredo
These are the stories making headlines in fashion on Wednesday.
Harris Reed and Missoma to launch jewelry collection
The U.K.’s favorite fashion jewelry brand is teaming up with one of the country’s brightest sartorial talents: Harris Reed, the British-American designer who creates beautiful pieces to be worn by everyone, has linked up with Missoma on a collection of rings, pendants, bracelets and earrings with an aesthetic reminiscent of Shakespeare’s “A Midsummer Night’s Dream.” Ranging from demi-fine to fine price points, the collection is set to be unveiled in September. {Fashionista inbox}
Stella McCartney’s ongoing journey to clean up fashion
Stella McCartney isn’t quiet about the need for fashion to clean up its act. The designer spoke at the G7 summit last week to a group of the world’s most powerful leaders and her message was clear: Government regulators and policy-makers need to treat fashion like any other heavily polluting industry with tougher oversight and more incentives to reduce environmental impact. Business of Fashion’s Sarah Kent wrote a piece following her urgent environmental pitch, that tracks both McCartney’s history as an ethical fashion pioneer and her ongoing journey to change the industry. {Business of Fashion}
Fashion journalists reflect on the return of the runway
After over a year of virtual presentations, in-person runway shows are back. Katie Van Syckle interviewed her colleagues, Vanessa Friedman, the fashion director and chief fashion critic for The New York Times, and Jessica Testa, a fashion reporter, after their recent trip to Paris for the haute couture shows, to see whether their return to the front row felt at all different. To their dismay, it did not: “This was such a difficult period for this industry. All the stuff that had been talked about back in June, when people said this is nature’s way of saying the system is broken — sales are messed up, there is too much stuff — those conversations have ceased,” Friedman said. “I think the question that both of us left with was: What did this industry learn? And the truth is, it isn’t clear. It’s actually possible the answer is: not nearly as much as you might hope.” {The New York Times}
The dark side of nostalgia
Fashion’s all over Y2K clothes like they are some sort of overnight cure for post-pandemic anxiety. Low-rise jeans may come off as harmless denim bottoms, but their resurgence on social media has stirred up painful feelings for elder millennials. In a piece for Harper’s Bazaar, Jess Sims dissects threads on Twitter that reveal how fatphobia within that era of fashion was at its peak and that the trends bubbling back up from the early 2000s actually trigger a lot of body-image issues and eating disorders. To top it off, images resurfacing from the early aughts only spotlight white women, proving that media during this time was problematic in that it disregarded people of color. {Harper’s Bazaar}
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Missoma’s Upcoming Designer Collaboration Is With Harris Reed
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Photographs of Harris Reed - the 25 year-old designer whose clothes created a cultural moment on Harry Styles, as well as being celebrated on the likes of Emma Corrin, Lil Nas X, Solange Knowles, Olly Alexander and Selena Gomez - usually feature a cluster of antique-looking pendant necklaces or a weighty cross studded with turquoise stones. So it won’t come as much of a surprise that he’s making a foray into the world of jewellery his next move with Missoma.
Launching in September, Harris Reed x Missoma will celebrate ‘fluid opulence’, a brand signature for Reed, and marks the logical next step for Missoma, whose own ethos is ‘jewellery for everyone’. Although the collection is still under wraps, we do know it will riff on the kind of baroque romanticism that fans of the designer will immediately recognise, while also showcasing a love of layering that has made Missoma, founded in 2008 by Marisa Hordern, a go-to for celebrities such as Emily Ratajkowski, Irina Shayk, Gigi Hadid and Meghan Markle.
Reed’s demi-couture designs, whether a form-fitting corset that explodes into a fish-tail of tulle or a pussy-bow blouse that brings to mind rocker-gods like Mick Jagger, always embrace fluidity, hence why his brand’s identity can be summed up as ‘romanticism gone non-binary’.
‘Throughout this collaborative process, I was really able to let my creativity run free and able to dream as big as I could possibly dream,’ says Reed. ‘The story I hope to tell with this collection is to be your own light and define who you are through what you choose to explore. Using jewellery pieces, like I do with clothes and make-up, as the building blocks in your tool box to best express who you are, exploring your individuality and your fluidity.’
He famously created the first gender-fluid make-up range for MAC - ‘Beauty is for everyone and should not have labels’, he posted on Instagram - which dropped earlier this year. As a close friend of Emma Corrin, as well as Harry Lambert, the mega-stylist behind the other Harry (Styles), it won’t be long until anyone who’s anyone will be wearing Harris Reed x Missoma.
When Is Harris Reed X Missoma Available From?
The collection will be launching in September 2021, which gives you plenty of time to start planning your baroque-inspired ‘fits.
How Much Will Harris Reed X Missoma Cost?
A price list hasn’t yet been released, but Missoma majors in everyday as well as demi-fine jewellery that roughly starts around the £25 mark for stud earrings and £45 for a simple chain choker.
Harris Reed Missoma jewellery collection
Fashion wunderkind Harris Reed is bringing their vision to the jewellery world for the very first time.
In an exciting collaboration with fashion’s favourite jewellery brand Missoma, the collection will showcase Reed’s signature romantic-meets-gothic aesthetic, combined with Missoma’s classic appeal.
Speaking of the collaboration, Reed explained that they had total free reign on creativity, with the aim of blurring the preconceptions people have about gender and jewellery.
“Throughout this collaborative process, I was really able to let my creativity run free and able to dream as big as I could possibly dream," the designer said. “The story I hope to tell with this collection is to be your own light and define who you are through what you choose to explore.
“Using jewellery pieces, like I do with clothes and make-up, as the building blocks in your tool box to best express who you are, exploring your individuality and your fluidity.”
The 25-year-old Central St Martins graduate is a pioneer of gender-fluid design and beauty, whether that’s creating looks for Harry Styles, Florence Welch, Miley Cyrus and Solange Knowles, or launching Mac Cosmetics’ first gender-fluid make-up line.
“Beauty is a tool that helps you realise the best version of yourself,” Reed previously told Bazaar. “You’re building up your identity and you’re building up your look. I think the playfulness and the open-mindedness that has happened over the years has completely altered the way I look at beauty.”
David M. Benett
The designer wasn’t born with the confidence they have today, and credits this to living in a progressive city like London. “If I want to rock a bright red glittery eye one day, I can do that – some people don’t have that safety,” they said.
Reed’s upcoming collaboration with Missoma launches in September 2021.
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