All of the fashion and jewellery brands taking part in Shop London

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A s the Evening Standard gets ready to launch its second Shop London 2.0 event, we thought we’d do the hard work for you and round up the best fashion and jewellery brands participating this time around.

From uber covetable East London brand House of Sunny, loved by everybody from Kendall Jenner to Maya Jama, and cool and affordable bling brand Ottoman Hands, to Annie’s Ibiza, your one-stop-shop for everything fun and fabulous in preparation for our re-entrance into society, these are the fashion and beauty brands taking part.

Shop London - Fashion and Jewellery brands 1 /46 Shop London - Fashion and Jewellery brands Yolke Yolke House of Sunny House of Sunny Ottoman Hands Stephanie Galea Ren London Ren London Peachy Den Peachy Den BAR Jewellery BAR JEWELLERY SANS MATIN SANS MATIN WUKA WUKA Arlo Hudson Arlo Hudson Baukjen Baukjen Coutille Ash Kumar Lockr Lockr aardes-virago-sleeve-top-womens.jpg Aardes casetify 03_PR.jpg Casetify Daphine Daphine Eileen Eileen Feather & Chain Feather & Chain Fresha London Fresha London Hot Futures Hot Futures Somya London Somya London Lone Design Club Lone Design Club Rosamund Muir Rosamund Muir aardes-virago-sleeve-top-womens.jpg Aardes Matilde Matilde Cartridge Cartel Cartridge Cartel HARMUR SS21_LOOK_14_524.jpg HARMUR OMNES Cropped Denim Jacket_£75 Model.jpg OMNES ALIGNE ALIGNE APPLES & FIGS APPLES & FIGS Tilbea London Tilbea London Neon Hope Neon Hope Breast Dressed Breast Dressed Breast Dressed Breast Dressed Annie’s Ibiza Annie’s Ibiza Annie’s Ibiza Annie’s Ibiza Annie’s Ibiza Annie’s Ibiza KITRI KITRI Womanhood Womanhood KJs Laundry KJs Laundry Martel & Ram Martel & Ram Of Haides Of Haides Joseph Cheaney & Sons Joseph Cheaney & Sons Seekd Seekd Eliza Jane Howell Eliza Jane Howell Canvas Collection Canvas Collection Lulu Guinness Lulu Guinness

Fashion

House of Sunny - Offer: 10% Discount Code: ESSHOPS

Founded by Sunny Williams in 2011, House of Sunny crafts two en vogue collections each year in small batches, which enables its design team to work at a slower pace and reduces waste in the studio. In need of just a few new cute bits? Look no further.

YOLKE - Offer: 15% Discount Code: ES15

Launched in 2013, London-based label YOLKE began life as a luxury sleepwear brand. Having gained the reputation as the new silk label on the block with a unique blend of stretch silk, the brand also expanded in 2018 into childrenswear with LITTLE YOLKE, a matching children’s wear collection to sit alongside the classic sleep line. In 2019, it expanded its offering further into ready-to-wear.

KITRI - Offer: 15% Discount Code: ESSHOPS

Independent fashion brand KITRI has become a cult label among the fashion set. The items are bright, bold and timeless - set to be statement items in your wardrobe for years to come. Pay particular attention to their dress and jumpsuit offering that make excellent warm weather and wedding guest fodder.

OMNES - Offer: 15% Discount Code: ESSHOPS

Deriving its name from the Latin word for ‘all’, OMNES is the new sustainable kid on the block, crafting effortless ethical womenswear for the modern woman.

Baukjen - Offer: 15% Discount Code: ESSHOPS

Baukjen is a London-based, family run contemporary womenswear brand that puts people and the planet at the heart of everything that they do. A certified B Corp and Fashion Pact signatory, the brand focuses on environmentally, ethically and socially conscious style for a sustainable future.

Peachy Den - Offer: 10% Discount Code: Standard10

Our loungewear has never been more important that it is right now and cult Instagram label Peachy Den will help you put a luxurious touch to your cosy clothing through its slinky and sensual sartorial wear. The pieces are constructed from plush velour, sumptuous satin and GOTS-certified cotton for fabrics that feel as good as they look.

Coutille - Offer: 10% Discount Code: ESSHOPS

Luxury lingerie label Coutille uses the finest French embroidery to create its pieces that look straight out of Bridgerton. Uses silhouettes of the past with modern detailing, this is underwear at its best.

Lulu Guinnes is a stalwart on the British fashion scene. The handbag and accessory label offers playful designs with a pop of colour and Dali-esque Surrealist art and vintage-inspired detailing - all while remaining sophisticated and super chic. Helmed by creative director, David Hodgson, fans of the brand include Bella Hadid, Clara Amfo and Blanca Miro.

By Rotation - Offer: 10% Discount Code: ESSHOPS

Founded in 2019, peer-to-peer fashion rental platform By Rotation enables users to rent and lend their wardrobes, meaning you get plenty of bang for your buck and can switch it up as and when you choose to. Look to its Instagram account for the perfect balance of education and high-fashion entertainment with its outfit quizzes and Instagram live series “A Glass of Wine With…” series with guests including the likes of Lauren Bravo, Mikaela Loach and Olivia Purvis.

Neon Hope - Offer: 20% Discount Code: ESSHOPS

Championed by the likes of Mabel, Storm Reid and supermodel Karolina Kurkova, Neon Hope is the accessories brand on everybody’s lips. Look to the Shoreditch-based brand for sunglasses, co-ordinating chains and one-of-a-kind bags that are sure to make you stand out from the crowd.

Harmur - Offer: 15% Discount Code: ESSHOPS

Founded by a trio of a mother and her two daughters, Harmur endeavours to craft simple and minimalist pieces that make women feel effortlessly sexy whatever their age. The British brand specialises in silky separates and its backless tops and dresses ought to form the foundation of every chic wardrobe.

Ren London - Offer: 20% Discount Code: RENLONDON20

Ren London is the independent and sustainable fashion brand that crafts its collections in the UK and in all-female factories in India which provide lower income families with the opportunity for dual income.

Lone Design Club - Offer: 15% Discount Code: SHOPLONDONLDC

Lone Design Club is a one-stop online and bricks and mortar shop for the best small, independent and sustainable brands the UK has to offer. For those looking to peruse its selection IRL, head to their brick-and-mortar establishments in Marylebone and Islington Square.

Sans Matin - Offer: 15% Discount Code: ESSHOPS

Founded by cousins Charly and Lockie Cunningham, Sans Matin is an independent and ethically-handmade footwear brand which sources its shoes from Medellin, Columbia. Every piece from the brand is ethically handmade using locally sourced leathers, nubucks, cottons, footbeds and 60 per cent natural rubber soles in its Columbian factory.

Aligne - Offer: 10% Discount Code: STANDARDLONDON

Eco-friendly and ethical clothing company Aligne was launched last year in a bid to create timeless fashion that will last a lifetime. The idea is that shopping sustainably needn’t cost the earth.

Fresha London - Offer: 20% Discount Code: ESSHOPS

Since its inception in 2013, Fresha London has established itself as a go-to resortwear brand that specialises in digitally-printed and summer-friendly garms.

Tilbea London - Offer: 15% Discount Code: ESSHOPS

Founded by sisters Claire Walsh and Nicky Barley, Tilbea London is an award-winning maternity wear brand that was born of the women’s inability to find nursing clothes that reflected their personalities while pregnant.

Rosamund Muir - Offer: 25% Discount Code: ESSHOPS

Footwear designer Rosamund Muir founded her eponymous made-to-order label with the intent to produce beautifully crafted shoes that didn’t compromise on comfort. The result is shoes that are both stylish and wearable.

Aardes - Offer: 20% Discount Code: ESSHOPS

Aardes, which takes its name from the Dutch word aarde meaning earth, makes sustainable fashion in small batches using organic cotton and natural dyes. Its wares are designed in London and are hand-printed in India using the traditional craft of block-printing.

Lockr Space - Offer: 20% Discount Code: ESSHOPS

For those looking for ethical workout wares, look no further than e-tailer Lockr Space, which is a one-stop-shop for sustainable sportswear. Whether you’re looking for consciously-crafted bras, leggings, socks, or something in between, consider Lockr Space your sustainable online haven.

Breast Dressed - Offer: 10% Discount Code: ESSHOPS

Launched during the first lockdown in 2020, Breast Dressed aims to create sustainable maternity and breastfeeding-friendly wares that are handmade in the UK. Its styles - which are designed to be worn throughout every stage of pregnancy - are crafted in washed linen and cottons with nickel-free metal trims and vegetable pulp buttons, all of which are made in the UK.

Annie’s Ibiza - Offer: 10% Discount Code: ANNIE10

Named after its imitable founder Annie Doble, Annie’s Ibiza began as an Ibiza-based store selling glitzy and fun one-off pieces. Now, the brand has a store nestled off Carnaby Street and it’s brimming with sartorial treasures.

Womanhood - Offer: 15% Discount Code: SHOPLONDON

Specialising in stocking lingerie brands for women designed by women, womanhood is a multi-brand e-tailer that celebrates inclusivity and diversity in the brands it champions.

Arlo Hudson - Offer: 15% Discount Code: SHOPLONDON15

Hand-crafted in Europe, Arlo Hudson crafts sustainable men’s underwear that are made from Tencel, a natural biodegradable fibre sourced from eucalyptus pulp.

WUKA - Offer: 15% Discount Code: ESSHOPS

Founded in 2017, WUKA is a female-led start up that’s pioneering the UK’s first-ever reusable and leak-proof period wear. WUKA stands for Wake Up Kick Ass because they believe that nothing should hold you back on your period. The brand’s pants are vegan and ethically-crafted, and making the switch to wearing WUKA could prevent over 200 disposable period products from going to landfill.

KJs Laundry - Offer: 15% Discount Code: ESSHOP15

Marylebone-based establishment KJs Laundry plays host to some of the most sought-after fashion labels in the game, from Vanessa Bruno, Veja and Ulla Johnson, to Mes Demoiselles, GRLFRND and Bellerose. To inject newness into your post-lockdown look, it should be your first port of call.

KOIBIRD - Offer: 10% when you spend over £200 in-storeDiscount Code: KOIBIRDES21

Head to the Marylebone-based store to make the most of the curated selection of some of the most hyped about brands of the moment. From full tracksuits from Twenty Montreal to fabulous retro trainers from Gola, the statement offering will provide just the antidote to the monotony of your lockdown wardrobe.

Canvas Collection - Offer: 15% Discount Code: ES15

The worlds of fashion and art collide at Canvas Collection where the brand specialise in wearable art with unique, limited-edition accessories that have been adorned with exclusive works from artists around the world.

Ritva Westenius - Offer: 10% Discount Code: RitvaES

Calling brides everywhere, Ritva Westenius is a name you’re going to want on your radar if it’s not already. The bridal designer specialises in simple, elegant pieces that take inspiration from the Royal Ballet.

Tracey Neuls - Offer: 15% Discount Code: TraceyNeulsES21

From fuzzy shearling slippers, to the perennially stylish pump, Travey Neuls has long been a go-to footwear destination for fashion lovers in the know.

Joseph Cheaney & Sons - Offer: 10% Discount Code: CheaneyES

With the return to office life likely on the horizon, it may be time to elevate your footwear game and Joseph Cheaney & Sons is the place to do so with its traditional shoe offering. The brand puts longevity and durability at the forefront with a commitment to quality craftsmanship.

Men’s footwear specialist Martel + Ram is on hand with traditional shoes set to form the basis of your wardrobe for many years to come, combining quality, fashion and comfort.

The Dresser - Offer: 10% Discount Code: TheDresser

Take a more sustainable approach to your fashion buying practises by heading to The Dresser - the home of pre-loved designer labels. The boutique offers women’s and men’s pieces that have been carefully curated and beloved by stylists the world over.

Duncan & Namara - Offer: 10% Discount Code: DUNCANES

The brand’s origin story may be knitwear-dominated by Duncan & Namara has come a long way since then with its ready-to-wear collections in sumptuous summer-ready fabrics like pure Irish linen or soft jersey. The products are all about quality with versatile, transitional silhouettes to suit women of all ages and set to stand the test of time. This is an investment purchase.

Eliza Jane Howell - Offer: 20% Discount Code: EJHES2021

Ahead of wedding season or for any excuse to ditch the loungewear, Eliza Jane Howell is the occasionwear destination of note with show-stopping pieces worthy of any nuptials. You’ll also find one-off creations as well as vintage accessories.

The Place - Offer: 15% Discount Code: THEPLACEES

If you’re tired of the same old high street offering, The Place is, well, the place to be. The Connaught-based store showcases up-and-coming talent from around the world. It boasts a huge selection of women’s and men’s clothing and accessories as well as gifts, homeware and beauty essentials. Check out the intricate prints from rising talent Alice Archer or fashion-forward fur-trimmed gloves from Maison Fabre.

Jewellery

Daphine - Offer: 15% Discount Code: Standard15

Founded by friends Damasia Ball and Philippine de Follin, Daphine has become a cult brand with the Instagram set for its offering of hand-crafted classic and timeless pieces - from pearls to one of the most covetable collections of hoop earrings that we’ve seen. The collections are designed to lift your mood and act as the finishing touch to your sartorial statement.

Matilde - Offer: 20% Discount Code: ES20

This new addition to the jewellery block was founded by Matilde Faria Mourinho Felix (the daughter of Tottenham Hotspur’s Jose Mourinho). Her eponymous jewellery label puts sustainability at the top of the agenda where all the pieces are crafted entirely from recycled 14-carat gold and lab-grown diamonds. Even the packaging is eco-friendly. Prices start at £150.

CASETiFY - Offer: 15% Discount Code: EVENING15

Since its inception in 2011, brand CASETiFY has firmly established itself as a go-to destination for cool and quirky phone cases. In line with its efforts to lessen its carbon footprint, the brand has ensured that its production facilities are sustainably-optimised meaning its phone cases are not only cool but also conscious.

Eileen - Offer: 10% Discount Code: ES10

With a commitment to creating meaningful, ethical and affordable jewellery, EILEEN introduces timeless pieces to make the wearer feel courageous and confident, using 18 carat gold vermeil plated on recycled sterling silver.

Of Haides - Offer: 15% Discount Code: SHOPLDN

Founded in the midst of the second wave of the pandemic by sisters Talia and Tina, Of Haides is a jewellery brand that specialises with statement pieces. A go-to for eye-catching bling.

Cartilage Cartel - Offer: 15% Discount Code: ESSHOPS

Launched in June 2020, Cartilage Cartel is the go-to destination for cult staple jewellery, from stacking huggies to sets of studs. Don’t take it from us: the brand has racked up a seriously impressive series of five star reviews.

Feather and Chain - Offer: 10% Discount Code: ESSHOPS

London-based jewellery line Feather and Chain specialises in boho-inspired bling with a conscience. Any unsold pieces at the end of a season will be recycled and used again in the brand’s next designs. The brand also donates £1 to Save the Elephants for every piece of jewellery sold.

BAR jewellery - Offer: 10% Discount Code: ESSHOPS

Championed by Emma Watson, Meghan Markle and Jenna Coleman, BAR is a London-based jewellery brand that crafts its collections using 75 per cent recycled silver and brass. The brand has also employed London-based jewellers to cast and polish its collection in a bid to provide work for those impacted by the Covid-19 pandemic.

Seekd - Offer: 10% Discount Code: SEEKD21

Seekd is an online marketplace for ethical jewellery and accessories by emerging brands. The e-tailer also offers a vast range of fine jewellery, fashion jewellery, accessories and beauty and wellness.

Apples & Figs - Offer: 20% Discount Code: ESSHOPS

Founded in 2015 by Central Saint Martins alum Miné Arsay & Ezgi Turksoy, Apples & Figs is a jewellery line that takes its inspiration from the story of the Garden of Eden, infusing figurative forms, and modern opulence in its bling. All pieces are handmade in the Apple & Figs atelier in the heart of Istanbul, too.

Hot Futures - Offer: 20% Discount Code: ESSHOPS

With a bricks and mortar store on Brick Lane, Hot Futures began after its founders Tanya and Jake first met as vintage fashion business owners and discovered a shared love of eyewear, fashion and wanting to connect people. Each piece is handmade from acetate, and is 100 per cent UVA and UVB protected.

Ottoman Hands - Offer: 20% Discount Code: ESSHOPS

Founded in 2010 by Deniz Gurdal, Ottoman Hands is a British fashion jewellery brand that crafts its pieces in Istanbul. The collections are crafted from 21 carat gold plated brass and semi-precious stones.

Somya London - Offer: 15% Discount Code: ESSHOPS

Specialising in sterling silver and 14 carat gold vermeil jewellery, Somya London is a British brand that makes its bling ethically in India.

Mor London - Offer: 20% Discount Code: SHOPEVE

The best websites and jewellery shops to buy an engagement ring online

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So, you want to pop the question, or perhaps drop a heavy hint about the type of engagement ring you have your eye on.

Following the exception made for upcoming weddings, meaning that the number of guests is no longer restricted to 30, it’s seen a surge of positivity for anyone thinking of getting married in the near future. Although the shops have now reopened, shopping for an engagement ring is no longer limited to a trip to your local high street.

With many jewellers offering services online, you can take advantage of a whole world of options from the comfort of your sofa. With the click of a mouse you have access to a wider range of customisation options, all whilst perusing at your leisure (more time to spot a better deal, too).

“The possibilities are endless and not limited by location as most brands will ship internationally,” says Juliet Hutton-Squire, co-founder of Adorn Insight, a leading market intelligence agency for the jewellery industry. “However, its restrictions are getting the sizing right and not being able to see how the ring would look on your partner’s hand.”

To put customers' minds at ease, most online jewellers have a virtual concierge service that helps pinpoint the perfect piece for the special occasion. Not sure where to start? Work out your partner’s ring size by measuring an existing ring of hers (or his) against a ring sizing guide, which most brands offer on their website. It’s not the end of the world if you don’t get a perfect fit, as any jeweller worth their salt will offer a resizing service.

Is it safe to buy an engagement ring online?

The answer is yes, as long as it’s from a legitimate brand and is a certified diamond. “Research is key – it’s important to ensure the authenticity of the jeweller,” says Hutton-Squire. “Stick to the brands you trust. They will provide the provenance story and globally recognised certification. If you don’t know the brand, check customer reviews or investigate based on recommendations from friends and family.”

There are a range of diamond certifications, but the following are some of the biggest globally recognised organisations: the GIA (Gemological Institute of America); IGI (International Gemological Institute); and the Kimberley Process Certification System (KPCS), which prevents conflict diamonds from entering the supply chain.

Do engagement rings have to be a diamond?

While the majority of engagement rings are diamond, you might want to opt for a colourful gemstone like an emerald or sapphire, which tend to be more affordable. Many of the jewellery companies below offer a bespoke online design service that lets you create the ring of your dreams.

If you firmly believe that diamonds are a girl’s best friend, then there are still plenty of options to choose from to suit all budgets. Engagement rings made from cultured – or lab grown – diamonds are less expensive, arguably more environmentally friendly and chemically identical to natural diamonds.

For those who prefer a more vintage look, you could choose to recycle an antique stone which can be re-cut to suit a more modern shape or setting. “There’s something romantic about inheriting a stone that comes with its own stories and adding yours as a new chapter,” Hutton-Squire says.

Finally, there’s the option of buying a diamond online and having a jeweller set it, which is likely to be the most cost effective way to get a higher grade diamond. Jewellers such as Blue Nile sell loose diamonds online.

Whether you’re looking for a new stone, a lab grown diamond or a decades-old heirloom, the same grading criteria applies to determine a diamond’s value: the 4 Cs:

Carat (ie. weight)

Clarity

Colour

Cut

It’s important to tick off the practical elements of online ring shopping, too. Read up on a brand’s return and order cancellation policies before you buy. Check that your delivery will be secure and fully insured. If you’re buying from an international retailer, you will also want to check any extra taxes or duties your package could incur upon arrival.

The best places to buy an engagement ring online

  1. Vashi

vashi.com

Covid-19 fear is gradually changing the way India buys gold jewellery. Here’s how

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While buyers have been slowly shifting away from the thousands of family-run jewelry shops that control the bulk of the world’s second-biggest gold market, the pandemic has sped up the process, according to Ramesh Kalyanaraman, executive director at Kalyan Jewellers India Ltd.

“We have seen in the last quarter that the shift has become very, very steep," he said in an interview. “We saw a lot of first-time customers coming into the stores, about 50% more than a year before. In this Covid scenario, people don’t want to go to crowded streets and small shops and instead they prefer standalone stores like Kalyan."

India has been reeling under a deadly second wave that has overwhelmed its medical infrastructure and lifted its official Covid death toll to more than 318,000 – a figure that experts say is likely a significant undercount. That has led to some states restricting economic activity and mobility, unlike last year when Prime Minister Narendra Modi announced a nationwide lockdown, bringing the country to a standstill.

Demand for gold slumped to a more than two-decade low last year although it bounced back in the first three months of 2021 on softening gold prices and a sharp pick-up in economic activity. The change in buying behavior and resilient wedding-related purchases boosted Kalyan’s profits by 54% in the January-March quarter.

The company, which counts Warburg Pincus LLC and the Singapore government as investors, raised $158 million in an initial public offer in March, one of the biggest share sales among Indian jewelers.

‘Fear Factor’

“The shift to national and regional brands is clearly on the rise as consumers get more comfortable and feel secure in terms of quality, which is still a problem with the unorganized sector," said Gnanasekar Thiagarajan, director at Commtrendz Risk Management Services. Concerns by consumers are also prompting smaller jewelers to accept new government rules on quality standards to try to retain their customer base, he said.

The government’s efforts to bring the country’s informal economy to book through measures such as increased digitization, a goods and services tax and stricter quality standards have improved the market share of established chains like Tata Group’s Titan Co., Kalyan and Malabar Gold & Diamonds.

About 60% of Kalyan’s domestic stores are located in south India. The Kerala-based jeweler plans to add a dozen more stores in the country this year as it remains optimistic on a demand recovery despite the second wave of the pandemic. It also expects the shift to chain stores to lead to higher revenue along with its plan to open more stores outside of southern India.

While the scenario is different this year with only localized lockdowns “the fear factor is much higher because we see a lot of people dying," Kalyanaraman said. “But we have an advantage of experience as we faced this kind of crisis last year, we have a strengthened our balance sheet post our IPO, and the way revenue came back last year, we know that demand cannot go away, it can only move to different quarters."

This story has been published from a wire agency feed without modifications to the text. Only the headline has been changed.

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