Sephora 超過 4 星評價，持久度好的高分睫毛液!
對於睫毛液有相當高的要求，也對當中的成分非常挑剔。試想想如果睫毛液沒有一個好的防水配分，遇到突如其來的下雨天，就會變成了熊貓眼。為了讓睫毛更加纖長，每次都會塗疊幾層，可是就會讓睫毛結塊。因此總結了不同用家的評價，嚴選了 Sephora 中 4 款值得購入的高分睫毛液。
Lash Booster Mascara
Perversion Waterproof Mascara
這款睫毛液抗氧化，以及不含任何香料成分。它能夠為你的每根睫毛變得濃密，同時間變得豐富亮澤，又可以促進睫毛健康。在雨天或是進行水上活動，它的防水配方讓你不受雨水、眼淚影響。
They’re Real! Tinted Eyelash Primer
睫毛液含有蜂蜜精華，可以有助滋潤睫毛，讓你的睫毛變得更濃密、纖長和健康。使用該睫毛液層疊塗上，也不會造成睫毛折斷或結塊的問題。它的配方蘊含蛋白質和氨基酸，在抗氧化的同時，當中不含香料。
Noir Couture
每次層疊塗上睫毛液都是一個賭博，可是 They’re Real! 能夠帶來輕盈如羽毛的自然，為你的睫毛帶來根根分明的效果。當中含有高效的防水配分，而且蘊含維他命原B5成分。
當中含有獨家的配分，由睫毛增長專家複合配方打造而成，它能夠激活睫毛的再生，同時強化和保護睫毛。產品的刷頭經過特別的設計，不論長或短的睫毛都可以一拼刷出完美的捲曲效果。
加入 The Bee Club 和訂閱 POPBEE 電子報，可即時閱覽最新的情報，更可快一步了解精彩的尊享禮遇及折扣優惠！除了這篇外，最近還有以下的報導值得你留意：
韓國高顏值彩妝品牌 hince 話題新上架：一次推出多達 12 色的睫毛膏＋眼線筆！
日本品牌 Fasio 還未正式推出的新款睫毛液，為什麼已經能夠俘虜一眾少女心？
Innisfree 推出了只有 3 款產品的新系列，為什麼就能馬上引起韓國女生熱議？
Sephora Beauty Pass sale is here with limited-edition products and huge discounts
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The upside about working from home is the ability to take better care of ourselves in the comfort of our home. Picture this; it’s a weekday, you are working hard, hammering away at the laptop – with your beauty mask on. Apply this to deep mask conditioning for your hair, foot wrap or perhaps a pair of collagen patches for your under-eye area? You won’t dream of doing this at your office, would you? Now, isn’t working from home perfect for beauty treatments at home?
If you have yet to set up a self-care routine, Sephora’s Beauty Pass Sale which commenced on 25 August is the best time to start.
From 25 to 29 August, Gold & Black tier members get 25% off with a minimum spend of S$300, or 20% off with no minimum purchase. In addition, Gold Tier members get something extra with any purchase – a multi-cable power bank.
For White tier members, you will be able to enjoy 15% off with no minimum spend from 26 to 29 August.
Here are what we think are worth your hard-earned dollars.
Get specially curated Beauty Besties Boxes from top brands:
PHOTO: Sephora. Fenty Beauty Skincare & Makeup Bestie Box (Limited-Edition), S$103
PHOTO: Sephora. Dr Dennis Gross Bestie Skincare Box (Limited-Edition), S$155
PHOTO: Sephora. Caudalie Skincare Bestie Box, S$115
Enjoy free shipping for orders S$50 and above. T&C applies. Shop by 29 August before the sale ends. While stocks last!
Not a Sephora member? Join Beauty Pass for free!
Sephora Announces First-Ever Black-Owned Brands Campaign to Support and Celebrate Black Beauty
SAN FRANCISCO, August 25, 2021–(BUSINESS WIRE)–Today, Sephora unveiled its first-ever Black-owned brands campaign to further recognize and celebrate the contributions that Black culture and Black innovators have made to the beauty industry, including the excellent array of products, available for all beauty consumers. The campaign follows the launch earlier this month of a short statement film called “Black Beauty is Beauty” and highlights Black-owned brands and founders, including PATTERN by Tracee Ellis Ross, Briogeo, adwoa beauty, BREAD BEAUTY SUPPLY, Fenty Beauty, Forvr Mood, PAT McGRATH LABS, LYS Beauty, Danessa Myricks Beauty and Fashion Fair.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210825005626/en/
(Photo: Business Wire)
“Many of the tools, techniques, iconic looks and trends in beauty exist because of the Black community, driven by Black beauty needs and innovation,” said Priya Venkatesh, Senior Vice President of Merchandising, at Sephora. “However, these contributions have historically been underrecognized or for most, unknown. At Sephora, we want to help move the conversation forward, bringing awareness and education surrounding the impact of Black beauty in our daily lives. This campaign spotlights our Black-owned brands, championing the excellence and efficacy of their innovative products, for all Sephora beauty shoppers. Through this campaign, we aim to make beauty a more welcoming, supportive, and collaborative space, for all.”
In addition to the campaign, Sephora also unveiled the following initiatives to support its ongoing DE&I commitments:
Sephora Favorites Kit: Sephora will launch a first-ever Sephora Black-Owned Brands Favorites Kit, with proceeds going to the 15 Percent Pledge. Participating brands include, adwoa beauty, BREAD BEAUTY SUPPLY, Briogeo, Fenty Beauty, Fenty Skin, PAT McGRATH LABS and Shani Darden Skin Care.
Sephora Accelerate 2022: As of today, applications are open for Sephora Accelerate 2022. This program creates a foundation, network, and ecosystem for brands to launch and thrive, and will continue to focus on BIPOC-founded and owned brands as part of Sephora’s commitment to increasing BIPOC representation in its assortment. The program will continue to offer a robust curriculum to Accelerate members, which includes mentorship, merchandising support, potential funding, and investor connections with the goal of providing founders support for their launch and long-term growth at Sephora.
Black Beauty is Beauty Statement Film: Sephora recently produced the “Black Beauty is Beauty” statement short film to shine a light on the underrecognized contributions of Black influence on the beauty industry. Through the 60-second spot, Sephora aims to educate, drive awareness and spark conversation about the rich history of Black beauty, while also encouraging viewers to join Sephora’s efforts to champion all beauty.
Sephora Color IQ: Sephora announced it will unveil its new Sephora Color iQ foundation matching service instore, which will feature new AI technology, to provide a best-in-class experience for all clients to find their best foundation match. Current shade matching in the industry only accounts for depth and undertone, while Sephora’s new Color iQ technology accounts for depth, undertone, and saturation to recommend the best products that closely match clients' skin tones. Sephora’s Color iQ leverages a cutting-edge proprietary algorithm that provides clients with a dataset of 10K+ skin tones, suitable across all shade ranges. Sephora currently offers 8k+ foundation SKUs and with the help of this AI-based tool, our Beauty Advisors can help clients find their perfect match in minutes.
Sephora’s equity journey is rooted in sustained seismic change through its comprehensive plan named the Sephora D&I Heart Journey, the retailer has committed to tackling bias and promoting equality across all aspects of their organization. Sephora will continue this progress across all facets of their business, with a growing, diverse assortment of brands and a more inclusive and equitable shopping experience for all. For more on the retailer’s commitment and recent progress report, please visit our newsroom.
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About Sephora Americas
Since its debut in North America over 20 years ago, Sephora has been a leader in prestige omni-retail with the purpose of creating an inviting beauty shopping experience and inspiring fearlessness in our community. With the goal of delivering unbiased shopping support and a personalized experience, Sephora invites clients to touch and try 25,000 products from over 330 carefully curated brands, enjoy services at the Beauty Studio and engage with expertly trained beauty advisors in more than 500 stores across the Americas. Clients can also experience Sephora online and through our mobile app, access the free-to-join Beauty Insider program and digital community, which together enhance the experience of Sephora’s passionate clients. Sephora has been an industry-leading champion of diversity, inclusivity, and empowerment, guided by our longstanding company values. In 2019, Sephora announced a new tagline and manifesto, “We Belong to Something Beautiful,” to reinforce its dedication to fostering belonging amongst all clients and employees and to publicly strive for a more inclusive vision for retail in the Americas. Sephora continues to give back to our communities and advance inclusion in our industry through our Sephora Stands social impact programs. For more information, visit: https://www.sephora.com/about-us and @Sephora on social media. For media inquiries, please visit our Sephora newsroom or email pr@sephora.com
View source version on businesswire.com: https://www.businesswire.com/news/home/20210825005626/en/
Contacts
Jennifer Burchette, DeVries Global